Privacy policy

1. Introduction

This Cookie Policy explains how Seilin & Co. ("we", "us", or "our") uses cookies, similar technologies, and related online identifiers on the Shopify-based cross-border e-commerce store operated by us (the "Store").

We may use cookies and similar technologies for website operation, security, member login, cart retention, order processing, shipping arrangements, analytics, advertising measurement, and to tailor content and notices to users.

Where required by applicable law, we will use non-essential cookies only after obtaining your consent. You can review and change your preferences at any time through our cookie banner, preference center, browser settings, or any persistent cookie settings link available on the Store.

2. What cookies are

Cookies are small text files stored on your device or browser when you visit a website. They are commonly used to recognise a browser or device and to remember information such as login status, language settings, cart contents, browsing activity, and consent choices.

We may also use pixels, tags, local storage, SDKs, log files, tracking URLs, and similar technologies. In this Policy, we refer to all such technologies collectively as "cookies and similar technologies."

3. Categories of cookies and similar technologies that we use

Strictly Necessary Cookies These cookies are required for core functions of the Store, including security, member authentication, cart functionality, checkout, load balancing, fraud prevention, and the storage of your privacy choices. They are generally not capable of being switched off.

Functional Cookies These cookies remember your language, region, display preferences, and certain convenience features made available to members or returning visitors.

Analytics Cookies These cookies help us understand how the Store is used, including pages viewed, time spent, traffic sources, and error patterns, so that we can improve usability, performance, and content.

Advertising and Targeting Cookies These cookies may be used to personalise advertising, measure campaign performance, create audience segments, and adjust content shown on repeat visits.

Social Media and Integration Cookies These cookies may be set in connection with social media features, content sharing, embedded content, or integrations with third-party services.

4. Why we use cookies and similar technologies

We use cookies and similar technologies for the following purposes:

  • to operate the Store in a secure and reliable manner;

  • to enable member login, shopping cart retention, ordering, payment, and shipping processes;

  • to remember your choices, such as language, region, and display preferences;

  • to analyse Store usage and improve layout, navigation, performance, product presentation, and related functions;

  • to support marketing activity, measure advertising effectiveness, and help prevent misuse; and

  • to manage consent, opt-out requests, and compliance processes as required by applicable law.

5. Third-party cookies and technologies

We may permit certain third parties to place or access cookies and similar technologies through the Store, including Shopify, payment service providers, FedEx and other shipping-related service providers, analytics providers, advertising and social media platforms, and tag management or integration partners.

Those third parties may process information in accordance with their own privacy notices or cookie policies. We do not fully control the independent information practices of those third parties. Where required by applicable law, we will provide additional information or controls relating to such third-party technologies.

6. Consent and cookie preferences

Where required by applicable law, we will not set or use non-essential cookies and similar technologies until we have obtained your consent.

You may accept or reject categories of cookies through the cookie banner or preference center made available on the Store. Subject to legal and technical requirements, we may provide options such as "Accept All," "Use Necessary Cookies Only," and "Manage Preferences."

You may later change your choices or withdraw consent at any time through the "Cookie Preferences" link or similar control available on the Store. Withdrawal of consent does not affect the lawfulness of processing carried out before your withdrawal.

7. Browser controls and device settings

Most browsers allow you to manage cookies by changing settings to accept, reject, delete, or notify you about cookies. Please refer to your browser provider’s support materials for details.

If you disable cookies, some parts of the Store may not function properly. For example, login persistence, shopping cart features, saved preferences, or checkout flows may be affected.

8. Retention period

The lifespan of cookies and similar technologies varies depending on their purpose and configuration. Session cookies are generally removed when you close your browser, while persistent cookies remain for a defined period unless deleted sooner.

We seek not to retain cookie-related identifiers for longer than reasonably necessary for the relevant purpose, except where retention is required by law, security needs, or legitimate operational reasons.

9. Relationship to personal data

Information collected through cookies and similar technologies may not, on its own, directly identify you. However, it may become information relating to an identifiable individual, or personal data, when combined with account details, order information, usage records, or other data.

For more information about how we process personal data, please also review the Store’s Privacy Policy.

10. Global Privacy Control and similar signals

Depending on applicable law, Shopify functionality, and the Store’s technical implementation, we may recognise Global Privacy Control (GPC) signals or other privacy or opt-out signals.

The scope of any such recognition may vary depending on your region, the apps or pixels used on the Store, and the way our systems are configured.

11. Changes to this Policy

We may update this Cookie Policy from time to time to reflect changes in law, Shopify functionality, the tools and services we use, or the operation of the Store.

If we make material changes, we will provide notice by posting an updated version on the Store, updating the effective date, or using another appropriate communication method.

12. Contact

If you have questions about this Cookie Policy, please contact us using the contact details displayed on the Store.